Facebook Custom Audiences 

Target Prospects on Facebook

You can add an action to your automation that adds the contacts from your prospective customer list in ActiveCampaign to a Facebook Custom Audience, so you can begin targeting that list of contacts with your messaging via Facebook ads.

Remove Contacts from a Facebook Custom Audience

You can remove customers from a Facebook Custom Audience to further streamline your messaging. Utilize this feature, in combination with tags to ensure that you are reaching the right group of prospect with the right messaging based on attributes you may already know.

Segment based on your Facebook Custom Audience

In order to personalize the messaging for each prospect, Facebook Custom Audience segments are available within the segment builder that allows you to include contacts in or not in your Audience.