Posts from Lauren Minning:

7 Unsubscribe Message Tips (AKA Your “Last Chance”)

“Subscribe, subscribe, subscribe, sub– wait…UNsubscribe?”
1 year ago

What Is a Sales Funnel? The Complete Guide

This post was updated on June 16, 2022. With the rapid growth of online marketing over the past decade,...
1 year ago

The Best Opt-in Email Examples and the Perfect Places to Use Them

What’s a good opt-in email example? Good news – we have 7 of them for you! Getting people to...
1 year ago

10 Types of Leadership: Are You the Right Type of Leader?

Are you the “right” type of leader? The answer to that question might surprise you. 
3 years ago

How to Use Marketing Attribution Reports to See More Conversions

This article was updated on June 13, 2022. Marketers are deeply interested in measuring the effectiveness of their campaigns...
3 years ago

5 Landing Page Metrics: What’s the Best Way to Measure Landing Pages?

Your landing page is live! It’s had some time to get settled and start to accomplish its goals. But...
4 years ago

How to Write a High-Converting Landing Page

How do you write a landing page that convinces people to buy from you? A high-converting landing page can...
4 years ago

How to Drive Traffic to Your Landing Page

“How can I drive traffic to my landing pages?” There are paid and unpaid channels to help you drive...
4 years ago

Animated GIFs in Email: How to Add GIFs to Emails, Plus 4 Examples

11 seconds. That’s how long the average email attention span is today. The average email attention span span has...
4 years ago