One of the easiest ways for an e-commerce business to generate leads is by using a form. If you're simply waiting for customers to find you, you're company is leaving plenty of money on the table. The easiest way to attract leads and convert traffic into a sale is using a form to collect emails an contacts.
And of course, the easiest way to use a form is to use a form builder.
What is form builder software?
Form builder software is a tool that allows users to create online forms without the need for programming skills or knowledge. These software applications provide users with a user-friendly interface where they can drag and drop form elements, such as text boxes, radio buttons, checkboxes, and dropdown menus, to create custom forms.
Businesses and organizations widely use form builder software to create surveys, contact forms, registration forms, order forms, and other online forms to collect data and feedback from their customers or audiences. Users can also customize the appearance of the forms to match their website or brand. Once the form is created, it can be embedded into a website, and shared via email or social media, and responses can be collected and analyzed in real-time.
What are the benefits of form builder software?
There are several benefits of using form builder software:
- Easy to use: Form builder software is designed to be user-friendly and intuitive, so users can quickly create custom forms without the need for programming skills or technical expertise. This ease of use saves time and money that would otherwise be spent hiring a developer or IT professional.
- Customizable: Form builder software provides users with a wide range of form elements and customization options, allowing them to create forms that match their brand or website. This customization ensures that the form looks and feels like an integral part of the website or business, creating a seamless experience for the user.
- Saves time: By using a lead form builder software, businesses can save time and resources that would be spent on manually collecting and analyzing data. The software automates the data collection and analysis process, saving businesses time and allowing them to focus on other important tasks.
- Increased accuracy: Reduces the likelihood of human error when manually collecting data. The software ensures that data is collected consistently and accurately, reducing the risk of errors that can negatively impact business decisions.
- Real-time data collection: Allows businesses to collect and analyze data in real-time, providing immediate insights into customer feedback and behavior. This real-time data can be used to make informed business decisions and improve the customer experience.
How to choose the best form builder software?
Choosing the right form builder software for your business can be daunting, as many options are available. Here are some primary considerations to keep in mind when selecting the right form builder software for your business:
- Features: The first consideration when selecting form builder software is its features. Some software provides basic form creation and data collection, while others offer more advanced features such as analytics, conditional logic, and integrations with third-party tools. Determine which features are necessary for your business before selecting a form builder software.
- Ease of use: The software should be easy to use, even for users without technical expertise. Look for a user-friendly interface and intuitive drag-and-drop tools that make creating forms quick and simple.
- Integration: If you're using a form builder, you're probably also using other software, like marketing automation software, email marketing software, or a CRM, If so, it's important to make sure the form builder software you choose works with your preexisting software, so you can route and nurture the leads your forms generate seamlessly.
- Customization: The software should allow for customization of forms to match your business's branding and style. Look for software that offers customizable templates or the ability to create your own designs.
- Security: Data security is of utmost importance, so select software that ensures the security of your data. Look for software that provides SSL encryption, data backup, and secure data storage.
- Price: Finally, consider the cost of the software. Determine if the software's cost is a one-time purchase or a subscription-based model. Also, consider whether the software's cost fits your business's budget.
The 7 best form builder software for 2024
There are many excellent form builders on the market. These are our picks for 2023.
- ActiveCampaign
- JotForm
- Google Forms
- Zoho Forms
- SurveyMonkey
- Typeform
- Formstack
ActiveCampaign Forms
G2 Rank:4.5/5 stars
ActiveCampaign is a top-tier form builder software that offers a range of advanced features that cater to the needs of a wide variety of users. Although it is primarily marketing automation software that includes a powerful form builder, it is considered one of the best form builders due to its advanced features. This includes the ability to create highly personalized forms and automation sequences. Its user-friendly interface and drag-and-drop form builder make creating forms easy for beginners. At the same time, its advanced features cater to more experienced users who need more sophisticated data collection and automation options.
One of ActiveCampaign's unique features is its ability to automate follow-up sequences based on the responses to the forms. For example, users can set up automated emails or tasks to be triggered when a form is submitted, allowing highly personalized follow-up sequences to increase engagement and conversions.
ActiveCampaign is a strong option for businesses of all sizes that are looking to scale their marketing and sales efforts.
What languages does ActiveCampaign support?
ActiveCampaign fully supports 14 different languages outside of English. Some of these languages include Portuguese, Spanish, Italian, German, French, and Polish.
ActiveCampaign also partially supports Danish, Finnish, Simplified Chinese, Turkish, and Vietnamese.
What currencies does ActiveCampaign support?
ActiveCampaign accepts the US Dollar (USD), Canadian Dollar (CAD), Australian Dollar (AUD), and Brazilian Real (BRL).
What is the entry-level pricing for ActiveCampaign?
ActiveCampaign’s entry-level pricing starts at $15/month. With the Starter plan, you get multi-step automation, email sends 10x your contact limit, site and event tracking, basic reporting and analytics, access to 900+ integrations, A/B testing, hundreds of beautifully designed email templates, and more.
Plus, no matter what plan you choose, you’ll enjoy features like:
- Accelerated onboarding
- Contact migration
- Chat and ticket support
- Customer enablement workshops
- And video tutorials
Find all plans on the ActiveCampaign pricing page.
JotForm
G2 Rank: 4.7/5 stars
JotForm is considered one of the best form-builder software due to its user-friendly interface, wide range of customization options, and advanced form-building features. JotForm caters to businesses of all sizes and industries, from small businesses to enterprises.
Some unique features that JotForm offers include:
- Payment processing: JotForm allows users to create forms that accept payments through integrations with popular payment processors, including PayPal and Stripe.
- Mobile responsiveness: JotForm's forms are mobile-responsive, meaning that they adjust to fit the screen of any device, making it easier for users to complete forms on their smartphones or tablets.
- Conditional logic: JotForm's advanced form-building features include conditional logic, which allows users to create forms with conditional fields that change based on the user's response to previous questions.
- Collaboration: JotForm allows users to collaborate with team members and assign tasks and workflows to streamline the form-building process.
What languages does JotForm support?
JotForm form builder software supports ~40 languages, including English, Spanish, Portuguese, Italian, German, French, Chinese (Simplified), Chinese (Traditional), Japanese, Korean, and Russian.
What currencies does JotForm accept?
ActiveCampaign accepts the US Dollar (USD), Canadian Dollar (CAD), Australian Dollar (AUD), and Brazilian Real (BRL).
What is the entry-level pricing for JotForm?
JotForm offers a range of pricing plans, including a free plan and paid plans. The entry-level pricing for JotForm's paid plans starts at $34 per month when billed annually.
This plan includes the following:
- 1,000 submissions per month
- 100 GB of storage
- 10,000 monthly form views
- Ability to accept payments
- Custom branding
- Access to all form templates
- Advanced form-building features, including conditional logic and calculation fields
- Integrations with popular apps, including PayPal, Stripe, and Google Sheets
Visit JotForm's pricing page for more details and up-to-date information.
Does JotForm integrate with ActiveCampaign?
Yes, JotForm integrates with ActiveCampaign. You can find more information by visiting the ActiveCampaign and JotForm integration page.
Google Forms
G2 Rank: 4.2/5 stars
Google Forms is a widely popular form builder software that stands out due to its versatility and user-friendliness. It is considered one of the best form builders due to its intuitive interface, ease of use, and comprehensive features that cater to both basic and advanced users. One of its unique features is the ability to embed videos, images, and even maps into forms, making it an ideal tool for surveys, feedback forms, and event registration.
In addition, Google Forms allows users to customize the appearance of forms with various themes and templates, making it easy to create visually appealing forms that suit their brand or style. The software also offers real-time response tracking, automatic data analysis, and the ability to export data to Google Sheets for further analysis, making it an ideal choice for businesses, educators, and researchers who need to collect and analyze data quickly and efficiently.
Google Forms primarily caters to educators, businesses, and researchers who need to create and distribute surveys, questionnaires, feedback forms, and other types of forms to gather information and insights. Its user-friendly interface and extensive features make it easy for beginners to create forms, while its advanced features cater to more experienced users who need more sophisticated data analysis and customization options.
What languages does Google Forms support?
Google Forms supports various languages, including languages from various regions and countries. Some of the languages that Google Forms support include English, Spanish, French, German, Italian, Portuguese, Dutch, and Finnish.
Google Forms also allows users to switch between languages in the software's interface, making creating and using forms in different languages easy. This feature makes it ideal for businesses, researchers, and educators who need to collect data from multilingual audiences or users who prefer to use the software in their native language.
What currencies does Google Forms accept?
While Google Forms does not accept payments directly, it can be integrated with payment platforms such as PayPal, Stripe, and Square to collect payments from users. These platforms support multiple currencies, making it easy for users to collect payments in the currency of their choice.
What is the entry-level price point for Google Forms?
Google Forms is free and can be accessed by anyone with a Google account. The free version of Google Forms provides users access to all of the basic features, including form creation, custom themes, response collection, and data analysis.
In addition to the free version, Google Forms is also available as part of the Google Workspace suite, providing users access to additional features and tools. The entry-level pricing for Google Workspace is $6 per user per month, which includes access to Google Forms, as well as other tools such as Gmail, Google Drive, Google Meet, and more. The pricing varies based on the number of users and the plan selected, with higher-tier plans offering more advanced features and support options.
Does Google Forms integrate with ActiveCampaign?
Yes, Google Forms integrates with ActiveCampaign. You can find use cases and more details on the ActiveCampaign and Google Forms integration page.
Zoho Forms
G2 Rank: 4.4/5 stars
Zoho Forms is a popular form builder software that stands out due to its ease of use and comprehensive set of features. It is considered one of the best form builders due to its intuitive interface, customizable templates, and advanced data collection options. One of its unique features is the ability to create forms with conditional logic, allowing users to create dynamic forms based on user responses. Zoho Forms is an ideal tool for creating surveys, quizzes, and interactive forms.
In addition, Zoho Forms allows users to automate their workflow and integrate with other Zoho apps and third-party tools, making it easy to streamline data collection and analysis. The software also offers real-time response tracking, automatic data analysis, and the ability to export data to various formats, including CSV, PDF, and Excel. These features make Zoho Forms an ideal choice for businesses, educators, and researchers who need to collect and analyze data quickly and efficiently.
Zoho Forms primarily caters to small and medium-sized businesses, educators, and non-profit organizations needing easy-to-use and affordable form builder software. Its user-friendly interface and extensive features make it easy for beginners to create forms, while its advanced features cater to more experienced users who need more sophisticated data collection and customization options.
What languages does Zoho Forms support?
Zoho Forms is available in multiple languages, making it accessible to users from different regions and countries. Some of the languages supported by Zoho Forms include English, Spanish, French, German, Italian, Portuguese, Dutch, Danish, Finnish, Norwegian, Swedish, Japanese, Chinese, Korean, Thai, Vietnamese, and many more.
In addition, Zoho Forms allows users to create and use forms in multiple languages, making it an ideal tool for businesses and educators who need to collect data from multilingual audiences. Users can switch between languages in the software's interface, allowing them to create and use forms in different languages.
What currencies does Zoho Forms accept?
The default currency is USD. Currency options may change based on your location.
What is the entry price point for Zoho Forms?
The entry-level pricing for Zoho Forms is $10 per month, which includes unlimited forms, 10k submissions a month, unlimited reports, and 500MB of storage. It also allows for payment integration and document merging.
Does Zoho Forms integrate with ActiveCampaign?
Yes, Zoho Forms integrates with ActiveCampaign. You can find use cases and further details on the ActiveCampaign and Zoho Forms integration page.
SurveyMonkey
G2 Rank:4.4/5 stars
SurveyMonkey is a form builder software that is widely popular and stands out for its advanced features and user-friendly interface. It is considered one of the best form builders due to its extensive range of features, including custom branding, advanced question types, and data analysis tools. One of its unique features is the ability to create surveys with skip logic (“conditional branching”), allowing users to create personalized surveys that create a custom path based on a respondent’s answer.
In addition, SurveyMonkey allows users to automate their workflow and integrate with other tools such as Salesforce, ActiveCampaign, HubSpot, and Microsoft Excel. The software also offers real-time response tracking, automatic data analysis, and the ability to export data to various formats, making it an ideal choice for businesses, educators, and researchers who need to collect and analyze data quickly and efficiently.
What languages does SurveyMonkey support?
SurveyMonkey is available in multiple languages, making it accessible to users from different regions and countries. Some of the languages that SurveyMonkey supports include English, Spanish, French, German, Italian, Portuguese, Dutch, Danish, Finnish, Norwegian, Swedish, Japanese, Chinese, Korean, Thai, Vietnamese, and many more.
In addition, SurveyMonkey allows users to create and use surveys in multiple languages, making it an ideal tool for businesses and educators who need to collect feedback from multilingual audiences. Users can easily switch between languages in the software's interface, allowing them to create and use surveys in different languages.
What currencies does SurveyMonkey accept?
SurveyMonkey offers different pricing plans based on the user's needs. The currency that is used for payment depends on the user's location and the currency of the payment method they choose.
For example, if a user is located in the United States and pays with a credit card issued in the United States, the payment will be processed in US dollars (USD). If a user is in Europe and pays with a credit card issued in Europe, the payment will be processed in euros (EUR). You can find the full currency list here.
What is the entry-level pricing for SurveyMonkey?
SurveyMonkey offers different pricing plans based on the user's needs. The entry-level pricing for SurveyMonkey is the Team Advantage plan, which is $25 a month, starts at 3 users, and is billed annually. It includes 50,000 responses a year, a custom logo, and the ability to accept payments.
SurveyMonkey also offers paid plans, which include access to advanced features and tools such as unlimited questions, responses, and advanced question types. The Team Premier plan is priced at $75 per month, and Enterprise requires you to chat with their sales team.
Please visit SurveyMonkey's pricing page for more up-to-date pricing information.
Does SurveyMonkey integrate with ActiveCampaign?
Yes, SurveyMonkey integrates with ActiveCampaign. You can find more details and use cases by visiting the ActiveCampaign and SurveyMonkey integration page.
Typeform
G2 Rank: 4.5/5 stars
Typeform is a form builder software that is known for its sleek and modern design, as well as its user-friendly interface. It is considered one of the best form builders due to its unique features, such as conversational forms, which make the form-filling process more engaging and interactive. It also offers advanced question types, such as image choices and payment fields, making it an ideal tool for businesses and individuals who need to create more complex forms.
In addition, Typeform allows users to automate their workflow and integrate with other tools such as Google Sheets, HubSpot, and Mailchimp. The software also offers real-time response tracking, automatic data analysis, and the ability to export data to various formats, making it an ideal choice for businesses, educators, and researchers who need to collect and analyze data quickly and efficiently.
Typeform primarily caters to businesses and individuals who need to create engaging and interactive forms that are easy to use and aesthetically pleasing. Its unique features and user-friendly interface make it an ideal choice for marketers, designers, and other creative professionals who need to collect feedback or data in an engaging way.
What languages does TypeForm support?
TypeForm is available in multiple languages, making it accessible to users from different regions and countries. Some of the languages that Typeform supports include English, Spanish, French, German, Italian, Portuguese, Dutch, Danish, Finnish, Norwegian, Swedish, Japanese, Chinese, Korean, Thai, Vietnamese, and many more.
Typeform allows users to create and use forms in multiple languages, making it an ideal tool for businesses and educators who need to collect feedback from multilingual audiences. Users can easily switch between languages in the software's interface, allowing them to create and use forms in different languages.
What currencies does TypeForm accept?
Typeform accepts multiple currencies depending on which region you are located in. Subscriptions are typically billed in U.S. dollars, Euros, or U.K. sterling. If you are outside of these regions, payment will default to U.S. dollars.
Visit TypeForm’s billing page for more details
What is the entry-level pricing for Typeform?
Typeform offers different pricing plans based on the user's needs. The entry-level pricing for Typeform is the Free plan, which is free to use and includes access to basic features such as 10 questions per form, up to 100 responses per month, and basic question types.
Typeform also offers paid plans, which include access to advanced features and tools such as unlimited questions, responses, and advanced question types. The Standard plan is priced at $35 per month, while the Pro plan is priced at $70 per month. These plans include more advanced features such as logic jumps, hidden fields, and custom branding.
Typeform also offers a range of Enterprise plans tailored to larger organizations' specific needs. The pricing for these plans varies depending on the features included and the number of users.
Does Typeform integrate with ActiveCampaign?
Yes, Typeform integrates with ActiveCampaign. You can find use cases and other details by visiting the ActiveCampaign and Typeform integration page.
Formstack
G2 Rank: 4.4/5 stars
Formstack is a cloud-based form builder software that allows users to create customized online forms for various purposes. It has gained a reputation as one of the best form builder software due to its ease of use, flexibility, and extensive features. The software offers a drag-and-drop form builder, which makes it easy for users to create forms without any coding experience.
One of the unique features of Formstack is its integration capabilities. It can integrate with over 50 popular third-party applications, including Salesforce, PayPal, and Mailchimp, which helps users streamline their workflows and automate tasks. Additionally, Formstack offers advanced features such as conditional logic, which enables users to create forms that adapt to the responses of the form-fillers.
Formstack primarily caters to businesses of all sizes, non-profits, and educational institutions. The software is ideal for companies that require forms for data collection, event registration, surveys, and feedback. With its customizable templates, security features, and reporting tools, Formstack is an excellent solution for organizations looking for an all-in-one form builder software.
What languages does Formstack support?
Formstack supports a wide range of languages, making it accessible to users who prefer to work in languages other than English. Some of these languages include Spanish, French, German, Portuguese, Italian, Swedish, Chinese (simplified), Chinese (traditional), Japanese, and Korean.
Users can select their preferred language when creating a new form, which allows them to create and customize forms in their native language. This feature helps organizations reach a wider audience, regardless of language preference.
What currencies does Formstack accept?
Formstack supports payments in multiple currencies, which allows users to pay for the software in their local currency. The available currencies depend on the user's location and the payment method they choose.
Some of the currencies include:
- US Dollar (USD)
- Euro (EUR)
- Australian Dollar (AUD)
- British Pound (GBP)
- Japanese Yen (JPY)
Users can select their preferred currency during checkout when purchasing a subscription or by adding credits to their account. Formstack uses a secure payment gateway to process transactions, ensuring users' payment information is protected.
What is the entry-level pricing for Formstack?
Formstack offers a Forms pricing plan which starts at $50 a month when billed annually.
This plan includes 1 user, 1,000 form submissions, and 20 digital forms per month. It also includes basic integrations with popular third-party applications like Google Sheets, Mailchimp, and Salesforce.
Visit Formstack's pricing page for more up-to-date information.
Does Formstack integrate with ActiveCampaign?
Yes, Formstack integrates with ActiveCampaign. You can find more integration details and use cases on the ActiveCampaign and Formstack integration page.
Outgrow
G2 Rank: 4.8/5 stars
Outgrow is a platform for interactive content marketing that simplifies the process of creating personalized quizzes, calculators, assessments, recommendations, polls, and chatbots. It enables you to enhance lead acquisition, qualification, and activation without the need for developers or designers.
Some unique features that Outgrow offers include:
Outgrow's online form builder offers a range of layouts and pre-made templates, allowing you to create professional-level forms. It provides customization options with appealing visuals such as images, GIFs, and videos. The platform also offers over 1,000,000 free stock images to enhance the visual appeal of your forms. With a no-code builder, you can easily design enticing forms through a drag-and-drop interface. Sharing forms is made easy by embedding them on websites, emails, and social media platforms, offering multiple styles for better visibility and engagement. Outgrow supports integrations with CRM tools and provides various embedding options for blogs, ads, email newsletters, and web pages. Additionally, the platform offers reliable customer support through a 24/7 live chatbot, ensuring assistance is available whenever needed.
What languages does Outgrow support?
Outgrow supports more than 25 languages including - English, Spanish, Portuguese, Italian, German, French, Chinese, Japanese, Korean, and Russian.
What is the entry-level pricing for Outgrow?
Outgrow provides a variety of pricing options to cater to different needs, offering both free and paid plans. For the paid plans, the starting price for Outgrow's entry-level subscription is $14 per month when billed annually.
This plan includes the following:
- 5 content types
- 3,000 leads per year
- 5 content pieces
- 1 user
- Hosting and embedding allowed anywhere
What currencies does Outgrow accept?
The default currency is USD. Currency options may change based on your location.
What currencies does Outgrow accept?
The default currency is USD. Currency options may change based on your location.
