Automate delivery of your ecourse content and build relationships with participants with this automation.
An ecourse is any online learning course that teaches a specific skill or topic. Ecourse topic examples include:
- Online marketing ecourse
- Life coach certification ecourse
- Fitness ecourse
- Foreign language ecourse
- Social media ecourse
Running an ecourse is a great way to engage a new audience and position yourself as a subject matter expert in your field.
Ecourse resources and content might include:
- Pre-recorded video content
- Webinars and live sessions
- Online communities, forums, and study groups
- Instructor feedback
- Online assignments, tests, and projects
When you run an ecourse, you can share ecourse content with participants via an online learning platform or through email.
When someone signs up for your ecourse, you can use this automation to:
- Deliver your ecourse series via email
- Send ecourse reminder emails about new lessons or session times
- Share helpful information related to the ecourse topics
- Position yourself and your brand as a subject matter expert
- Introduce your product or service
Use your ecourse signup email list to build relationships with your contacts and give ecourse participants a great customer experience.
Here's how the Ecourse Delivery Email Series automation recipe works:
1. The automation is triggered when a contact subscribes to a list. If you want to use this automation to reach out to ecourse participants, change this trigger to your ecourse email signup list. If you aren't using a list-based approach, you can change this trigger so that the automation begins when a signup form is submitted or ecourse tag is applied.
2. The automation sends a welcome email to your contact. Include an overview of your course and let your contacts know what to expect, including how often you'll be reaching out via email.
3. The automation waits 1 day. Adjust this wait step to what makes sense for your course, such as the time in between new lessons or ecourse content.
4. The automation sends a Day 1 email to your contact. You can include your ecourse content in the message of the email or share a link to content hosted elsewhere, like on an online learning platform. Make sure this first email provides value to your contacts so that they continue to open and read the rest of your ecourse email series.
5. The automation waits 1 day. Adjust this wait step to what makes sense for your course, such as the time in between new lessons or ecourse content.
6. The automation sends a Day 2 email to your contact. You can include your ecourse content in the message of the email or share a link to content hosted elsewhere, like on an online learning platform.
7. The automation waits 1 day. Adjust this wait step to what makes sense for your course, such as the time in between new lessons or ecourse content.
8. The automation sends a Day 3 email to your contact. You can include your ecourse content in the message of the email or share a link to content hosted elsewhere, like on an online learning platform.
9. The automation waits 1 day. Adjust this wait step to what makes sense for your course, such as the time in between new lessons or ecourse content.
10. The automation sends a Day 4 email to your contact. You can include your ecourse content in the message of the email or share a link to content hosted elsewhere, like on an online learning platform.
11. The automation waits 1 day. Adjust this wait step to what makes sense for your course, such as the time in between new lessons or ecourse content.
12. The automation sends a Day 5 email to your contact. You can include your ecourse content in the message of the email or share a link to content hosted elsewhere, like on an online learning platform.
13. The automation waits 1 day. Adjust this wait step to what makes sense for your course.
14. The automation sends a Final Day email to your contact. This email is your chance to share a call-to-action or offer at the end of your ecourse email series. Encourage contacts to sign up for another course or share a discount on a related product or service.
15. The automation ends.
