ActiveCampaign vs. Pipedrive
Get all your tools working together with 900+ integrations that are ready to fit into your sales automation workflows. Improve results across all channels with CRM, email campaigns, and sales and marketing automation.
Grow your sales and meet your business goals
The dynamic CRM built into ActiveCampaign’s platform allows you to set up custom reporting dashboards so you can track the metrics that matter to your business.
Sell more in less time, automatically accomplish tasks in the background, and sell smarter with predictive analytics, lead scoring, and split testing.
- Multi-step marketing automation
- Email, site, and campaign tracking
- Advanced segmentation
- Dynamic & predictive content
- A/B/C/D/E testing options
- Next best action suggestions
- AI content creation tools
- Predictive sending with AI
- 250+ professional templates
- Drag-and-drop email designer
- Fully-featured enhanced CRM
- Custom objects & data structures
Why choose ActiveCampaign over Pipedrive?
See four reasons why we're the top choice for email, marketing, and sales automation.
Forecast sales and revenue with win probability
Easily identify the deals your sales team should spend more time on. Whether its frequency of emails or number of tags, win probability tells you which actions lead to closed deals and which are unimportant.
Create custom reports for your team
See metrics the way you need and get the answers that matter most. Create detailed reports to uncover trends and see where you can improve.
Qualify your pipeline with lead scoring
Grow revenue and improve win rate by identifying your hottest leads and automatically notify your team or start an automation that gets them on your calendar.
Connect Facebook, Instagram, LinkedIn, & more
Integrate your social media platforms to engage with your audience where they are. With pinpoint targeting and automation, you can provide amazing customer experiences based on almost any preference or behavior.
Robust features, minus the headaches
Every business should have access to the best tools for the job. Get started in just a few clicks with ActiveCampaign.
Fills more business requirements
An independent G2 survey found that more users believe ActiveCampaign better meets their marketing automation needs.
Higher quality of support
Independent G2 reviewers are more likely to reccommend ActiveCampaign based on the quality of their customer support.
More control over your CRM
Our platform seamlessly connects sales and marketing automation to streamline relationship management, personalize every message, and drive results.
Create advanced, multi-step automations
ActiveCampaign’s conditional wait and dynamic routing enable advanced branching, giving you control over campaign delivery, targeting, and response.
Run more effective campaigns
Do more with ActiveCampaign's advanced segmentation, automation, and personalization features, delivering targeted messaging across every channel and improved customer engagement.
Powerful omnichannel marketing tools
Combine email, SMS, social media, and more for cohesive campaigns. Track all your omnichannel interactions for a consistent marketing strategy that drives results.
Analytics & reporting at your fingertips
ActiveCampaign offers extensive ROI tracking and custom reports, with omnichannel metrics and behavior tracking to understand campaign impact and revenue.
