A brand evangelist is a customer who loves your brand so much that they regularly promote it to others. Brand evangelists often promote products through their social media accounts.
Potential customers often trust word-of-mouth marketing more than traditional advertising, making brand evangelists a valuable asset for companies.
How do brands create evangelists?
Brand evanglism is easy to explain and very difficult to do. Here’s the formula: The best possible product, unrivaled customer service, and a customer journey that people love to be a part of.
What is an evangelist in business?
Evangelists are the face and voice of a company. Often, they focus exclusively on messaging the company’s mission and values by creative story and positioning.
What is evangelism digital marketing?
In digital marketing, evangelism involves word-of-mouth marketing turning customers into brand advocates (evangelists) that convince others to also purchase from the company.