What is a qualifying event?
A qualifying event is an action taken by a contact you have defined as important. Using ActiveCampaign's goal features, it's easy to set and measure your own qualifying events and take action when they have been met.
This automation uses ActiveCampaign's powerful integration with Google Contacts to create a contact record when a goal is met. This allows you to add the contacts to a specific group in Google Contacts and pass along their fields using field mapping.
Here's how this automation works:
1. The automation is triggered when the contact meets the goal specified in the trigger.
2. A contact record is created in Google Contacts or updated if it already exists.
NOTE: You will need to choose the group you want to put the contact in and the fields you want mapped over.