Do you run awareness campaigns or have an introductory campaign for new leads? Do it automatically with this workflow!
Nurture leads in your campaign and increase engagement with this 7-week drip email automation.
A drip series is a sequence of emails sent out to new contacts, leads, or prospects at specific dates and times. Once a lead subscribes to your email list, they will receive each email in the series at the intervals you choose. This automation recipe sends out one email per week for 7 weeks, but you can adjust the wait steps so that the emails are sent as far apart as you'd like.
This drip email automation can help you:
-Follow up with leads in a timely manner so that nobody slips through the cracks
-Nurture potential customers or clients
-Drive traffic to your website
-Offer exclusive content that provides value to your contacts
-Send leads personalized emails based on which email list they join
You can use a drip email series to:
-Send sales drip emails to nurture new leads
-Onboard new customers by sharing helpful setup tips over the course of their onboarding.
-Share a series of content that builds on itself, like a 7-week education course
-Send a 7-week series of ecommerce promotions to your subscribers
-Send follow-up emails to contacts you meet at a trade show or event (just make sure they opted-in to receiving marketing from you!)
-Cross-sell and upsell products to new customers who joined your email list at checkout
-Build excitement leading up to a big product launch or announcement
Here's how the 7 week drip series automation works:
1. A contact subscribes to your email list
2. They receive the first email of the series
3. The automation waits 1 week
4. Your contact receives the second email of the series
5. The automation waits 1 week
6. Your contact receives the third email of the series
7. The automation waits 1 week
8. Your contact receives the fourth email of the series
9. The automation waits 1 week
10. Your contact receives the fifth email of the series
11. The automation waits 1 week
12. Your contact receives the sixth email of the series
13. The automation waits 1 week
14. Your contact receives the final email of the series