CHICAGO — June 22, 2022 — ActiveCampaign, the leader in Customer Experience Automation (CXA), continues its momentum by welcoming two new members to its leadership team. These additions follow its acquisition of Postmark and DMARC Digests, further demonstrating the SaaS company’s influence on the market.
Tech veteran Sameer Kazi has joined ActiveCampaign as President. Previously, he was CEO of customer engagement platform Cheetah Digital. In that time, Cheetah Digital grew into one of the largest independent enterprise martech companies in the world with offices in 18 countries. Prior, he served in senior leadership roles at Simply Measured and ExactTarget where he led both companies through transformative growth periods. As President, Kazi will build upon the core operations of what has made ActiveCampaign so successful and help prepare it for its next phase of growth. Sameer will report directly to founder and CEO Jason VandeBoom.
In addition, Kelly O’Connell has been elevated to the executive leadership team as Senior Vice President, Product Strategy. In her role, she shapes the product and pricing strategy, and leads the product and design teams. O’Connell has been with ActiveCampaign since 2015, and has held key leadership roles across product, sales and customer success functions in the organization.
With these additions to ActiveCampaign’s leadership bench, the Midwest’s largest SaaS unicorn is positioned to enter its next phase of growth - just surpassing 180,000 customers in over 170 countries worldwide and opening its larger Dublin hub to better serve its EMEA customers.
Supporting quotes
“Welcoming Sameer to ActiveCampaign aligns perfectly towards our next phase of growth,” said VandeBoom. “He has a proven track record of growth, operational excellence at scale, and a product-led mindset with deep Martech experience. Our industry-leading platform and world-class team, coupled with his expertise, will continue to democratize customer experience automation for growing businesses throughout the world.”
“I’m grateful and excited to have an opportunity to join Jason and the entire ActiveCampaign team on this journey,” said Kazi. “ActiveCampaign supercharges growth in every business with an easy-to-use and powerful sales and marketing automation solution. I look forward to working with our teams and customers to accelerate our mutual success.”
“It’s been an incredible experience supporting ActiveCampaign through its growth across multiple functions since I joined the company seven years ago,” said O’Connell. “Our team is full of kind, hard-working talented people, and the platform is truly unique and constantly iterating to help our customers grow. I am thrilled to join the leadership team and continue to guide the evolution of our platform.”
Other News and Momentum
- ActiveCampaign acquires Postmark and DMARC Digests, Furthering its Service Offerings
- Global SaaS Unicorn ActiveCampaign Invests Further in Latin America (LATAM) with over 200% Year-Over-Year (YoY) Growth in Headcount
- ActiveCampaign Extends Integration with Slack to Democratize Access to Digital-first Workplace Tools
- ActiveCampaign CXA Raises the Bar for Customer Satisfaction, Lands at the Top of G2’s Best Software of 2022
- ActiveCampaign Launches No-Code Data Model Solution for Businesses to Unify and Take Action on Their Data
About ActiveCampaign
ActiveCampaign’s industry-leading marketing automation platform helps small teams power big businesses. Customers from over 170 countries depend on ActiveCampaign’s mix of pre-built automations and integrations (including Facebook, Google, WordPress, Salesforce, Shopify, and Square) to power personalized marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle.
ActiveCampaign holds the highest customer satisfaction rating among Marketing Automation, E-Commerce Personalization, Landing Page Builders, and CRM solutions on G2.com and is one of only a handful of software solutions with over 12,500 positive reviews. ActiveCampaign has also been named the Top Rated Email Marketing Software on TrustRadius. Learn more and start your free trial at ActiveCampaign.com.