- Platform
- Omnichannel Marketing
Personalized marketing for every contact? Automate it.
Find and convert new customers by reaching them where they’re most engaged. Build campaigns that grab attention and turn it into growth with ActiveCampaign’s cross-channel marketing automation platform
Cross-channel marketing on one platform
With ActiveCampaign, you can coordinate all your marketing channels with one toolkit. We make it easier than ever to be in all places at once.
Stay connected to your audience, wherever they are
Intelligent multichannel marketing automation helps you seamlessly connect campaigns across the channels that matter most to you.
Send emails that convert
Always reach your contacts through mobile devices
Connect with Facebook, Instagram, Google Ads, and more
A/B test everything and always pick the winning option
Make sure your email hits the inbox
Personalize for every customer
Email Marketing Solutions
Get your products and services seen
Use email marketing automation to send well-designed emails at the right time to the right people. Whether you are building out a newsletter, automating purchase follow-ups, or creating a drip campaign, ActiveCampaign’s email marketing software makes it easy.
Audience segmentation
Split users into buckets based on location, interest, website behavior, and more. You can get the right information to the right people so you can convert sales easily with ActiveCampaign.
SMS Marketing Automation
1:1 text message marketing
Is email marketing not cutting it? Get close to your customers with direct SMS marketing. You can contact leads wherever they are with urgency and personalization, helping stale leads become purchases.
Personalized marketing wherever, whenever
Use event triggers from your site to directly contact anyone on your list through SMS marketing and learn more about your customers in the process, just like email marketing but mobile.
Social media marketing
Social media integration
Integrate any social media apps you are using directly into ActiveCampaign for one seamless multi-channel experience. Use our platform to compile more data, upsell across channels, and personalize discounts and sales.
Personalized social media marketing
Improve and personalize your social ad spend and offer special discounts or use up-selling to get more out of your social media marketing.
Integrate new and existing channels with ease
How Pitboss generated $76,000+ from a single campaign
Barbecue pioneers Pitboss bring the heat with personalized email campaigns at scale. Discover how they transformed their strategy with intelligent marketing automation.
Between two emails we did over $76,000 in revenue, and it was largely thanks to ActiveCampaign forms, tagging, and automation that we were able to do that.
Frequently Asked Questions
Why is omnichannel marketing important?
Not all buyers are created equal. While you can do many things with email marketing or social media marketing, you can’t do everything. Using multiple marketing channels gives you the ability to tailor messaging and communicate anytime, anywhere.
Why is social media marketing important in inbound marketing?
Social media is one aspect of inbound marketing. It’s an affordable aspect that allows you to establish your brand identity and bring in new customers.
How can you collect phone numbers for SMS marketing?
The same way you collect emails and names using forms and landing pages. You can specifically ask each user filling out a form if they would like to opt-into SMS marketing, or you can simply provide an optional phone number field in your forms.