Powerful AI automation builder

Automate more, faster. Our automation builder combines powerful and flexible actions, conversational AI, and an intuitive drag-and-drop interface.

Free 14-day trial with email sign-up
Join over 180k customers. No credit card needed. Instant setup.
A worker in a modern office looking at a laptop, using ActiveCampaign's AI tools to automatically build an automation.

Complex nurtures made simple

Effortlessly create automated email and SMS campaigns that take your customers through every stage of the buyer journey.

We make it easy. Just visually map out the experience you want your customers to have. Start with a trigger or desired action, add your touchpoints, and schedule when you want it all to happen.

What makes us unique

When it comes to building powerful workflows that save you time and money, no other platform comes close.

  • ActiveCampaign lets you set up conditional and split actions, leverage data from across your business, and build complex nurtures.

Build smarter with AI

Create even faster with AI. Just type out what you want to achieve, and our AI-powered automation builder will create an automation for you.

  • Describe your goal with a plain-language prompt

    We use large language model tech to take your prompt and turn it into an automation.

  • Add waits & actions in seconds

    Want to add waits? Just tell our AI tool how long you want the gap to be between steps, and it’ll automatically add a wait module.

  • Write down more than one goal

    If you want to achieve more than one objective, you can include a numbered list in the prompt. Our AI Builder will build an automation that meets each goal in the order you choose.

  • Hit​‘Submit’

    Sit back and watch as our AI builds your automation for you in seconds. Modify and tweak the resulting output as much as you’d like.

Get more control over your automations

Our automation builder gives lets you build out customer journeys with precision.

  • See how each of your automations are connected from one single view. Understand how they trigger, complete, and modify each other.

Split Testing

Figure out which content resonates the most with your marketing lists by testing up to five different elements per email or landing page.

Two email alternatives shown side-by-side, representing how they are compared in ActiveCampaign's A/B and split testing features.

Split & Conditional Actions

Create more advanced automations with logic and conditions, plus build always-on campaigns that change based on your contacts’ actions and behaviors.

One-to-One Email

Create and scale direct and personalized email flows from your mailbox to build stronger relationships with prospects and customers.

A female-presenting person looking at her phone, overlaid with a 1:1 email sent following a Calendly booking.

Marketing Automation Maps

ActiveCampaign's 900+ marketing automation template library features hundreds of tried-and-tested automation recipes that have worked across several industries.

Static example of an email-related automation workflow where a Calendly meeting is scheduled, an email is sent, then branches based on if the meeting was attended.

Frequently Asked Questions

Ready to take ActiveCampaign for a spin?

Try it free for 14 days.

Free 14-day trial with email sign-up
Join over 180k customers. No credit card needed. Instant setup.