Email design tool to build better-looking emails

Make sure every email you send is ready to grab attention – and convert it into revenue. Our design tools give you total control over your look and feel.

Free 14-day trial with email sign-up
Join over 180k customers. No credit card needed. Instant setup.
Screenshot of the ActiveCampaign Email Designer interface. Behind it is a picture of a male-presenting florist holding a wooden crate of lush plants.

No design experience required

Create on-brand, engaging content in just a few clicks. Our email designer makes it easy for anyone on your team to design professional-looking emails. Simply select the elements you want and place them where you want them to go.

Nail the basics every time

Build trust with your audience with consistent branded communication. You’ll need an attention-grabbing headline, a captivating call to action, and an easy way to import your images.

Display of selecting Heading tags in the Email Designer UI.
  • Got some persuasive copy that’s ready to convert? Our heading blocks make sure that it stands out as the first thing your audience sees.

Customize emails for each customer with dynamic blocks

Once you’ve got the basics covered, it’s time to start adding features that increase engagement. Here are a few of our favorite options.

  • Timers

    Counting down to a big event? Or running a limited-time sale? We make it simple to build dynamic timers that give every customer an accurate countdown.

    Example of a countdown timer added to an email. There are 12 days, 7 hours, 24 minutes, and 45 seconds left on the timer.
  • Video

    Embed your promotional videos into your emails and unlock more storytelling options.

    Example of a video element added to the body of an email.
  • Social icons

    Effortlessly direct customers to your social media platforms. Our pre-built options include YouTube, X, Instagram, and Facebook.

    A grid of 25 different social media icons, including Facebook, Instagram, Meetup, and more.
  • Menus

    Let your customers choose their own adventure. Create customizable menus that offer multiple click-through options to any destination.

    Example of a selection of choices added to an email.

The only limit is your creativity

When you want to create more ambitious designs, we give you the tools to go deeper.

An example of the email designer interface on the desktop with an image of the email being displayed on the screen of a phone.
  • For more advanced users, our HTML editor gives you full access to the code behind your email designs. Create whatever you need, no restrictions.

Generative AI

Let ActiveCampaign craft engaging content for you. With the click of a button our AI will create personalized content at scale, power on-brand campaigns with a consistent tone of voice, and instantly generate subject line ideas.

Dynamic Content

ActiveCampaign's dynamic and conditional content blocks show different copy or media for each user depending on their past behavior or any other piece of information you'd like to use.

Split Testing

With ActiveCampaign, you don't have to market blindly and hope for the best. Use ActiveCampaign's split testing tool to test up to five objects per email or landing page so you know which content is the best.

Email Marketing Software

However many contacts you have, ActiveCampaign sets you up for success by sending dynamic and reliable emails for every marketing campaign you run.

Frequently Asked Questions

Ready to take ActiveCampaign for a spin?

Try it free for 14 days.

Free 14-day trial with email sign-up
Join over 180k customers. No credit card needed. Instant setup.