Turn social and ad campaigns into revenue drivers
Our social integrations help you build always-on campaigns across all your favorite social and advertising platforms.
Convert likes and shares into business results
Connect your favorite social apps or use segmentation data to drive more effective ad campaigns.
ActiveCampaign seamlessly integrates with your social media apps to extend your omnichannel presence and drive traffic to all the right places. Maximize your organic following and get better ROI out of your paid campaigns with our versatile social and audience management features.
Grow your audience by reaching new customers
Use social and advertising channels to find new leads across every stage of the marketing funnel. Increase brand awareness, engage specific personas, and convert profile visitors into brand loyalists.
Automated behavior targeting
Track customer actions across your social feeds and website and use the data to automate and refine your contact list, segments, and campaigns.
Cross-selling and upselling opportunities
Gather and leverage data to make sure you’re always promoting the most relevant and useful products to your audiences.
More efficient ad spend
Personalize your campaigns to maximize relevance and engagement. Spend less and win more with targeted paid content.
Personalized discounts
Convert organic and paid audiences by offering them unique discounts and promotions based on their preferences.
Sync and leverage your Facebook Custom Audiences
Build automations that add contacts from your prospective customer list in ActiveCampaign to a Facebook Custom Audience, so you can begin targeting that list of contacts with your messaging via Facebook ads.
Bridge the gap between your campaigns and your socials
Put an end to fragmented campaigns across multiple channels. Our social and ad audience features give you everything you need to deliver personalized marketing experiences that span email, SMS, organic social, and paid ads.
Google Ads Lead Sync & Customer Match
Update your contact list in ActiveCampaign whenever customers or prospects submit a Google Ads lead form. Find new prospects similar to your customers, and include (or exclude) specific profiles from ad campaigns with Google Ads Customer Match.
Facebook Lead Ads
Capture and sync leads between your contact list and your Facebook Lead Ads account in just a few clicks. Automatically sync new data and give your sales team a chance to nurture new leads.
Instagram Lead Ads
Capture and sync leads between your contact list and your Instagram Lead Ads account in just a few clicks. Automatically sync new data and give your sales team a chance to nurture new leads.
LinkedIn Ads
Use LinkedIn’s lead generation forms to add and update contacts. Start new campaigns and schedule posts with automations.
Explore all of our social integrations in our app marketplace
Lead Attribution
Always make data-driven decisions with ActiveCampaign's lead attribution tool. Don't just celebrate wins, analyze them so you know you're all focusing on your best marketing channels.
Split Testing
ActiveCampaign's split testing feature lets you compare the performance of up to 5 content options so you can always send marketing that wins.
Marketing segmentation
Don't just send emails to one contact list, segment and tag users based on metrics you decide, like location and demographic information so everyone on your list gets the content they need.
Marketing Automation Journeys
ActiveCampaign's library of 900+ pre-built marketing journeys spans every industry, so you can get up and running with powerful automations that nurture your leads and help your company grow.
